While the Paris 2024 Olympics will be held a year earlier, the sports and athletes from this global event will continue to shape headlines throughout 2025. New additions like breakdancing, or “breaking,” captured global attention and are expected to see continued growth and grassroots development.
Skateboarding, surfing, and sport climbing, introduced in Tokyo 2020, solidified their place with spectacular performances in Paris. Young athletes brought flair and relatability, helping draw in Gen Z viewers. These non-traditional sports now enjoy a growing fanbase and will influence global fitness trends into 2025.
With athletes like Armand Duplantis (pole vault), Simone Biles (gymnastics), and Neeraj Chopra (javelin) setting new benchmarks, 2025 will see brands and federations building campaigns around these iconic figures. Training academies are already experiencing a surge in enrollment across these disciplines.
Expect more innovation in how Olympic sports are covered. With AI-powered analytics, immersive VR experiences, and real-time engagement tools, the future of sports entertainment in 2025 will be both athletic and tech-savvy. The Olympic afterglow is set to continue well beyond Paris.